In 1965, as marchers traveled from Selma to Montgomery demanding the right to vote, they stopped at a small family farm outside Selma, Alabama. That land — now known as Campsite One — was owned by David Hall, a farmer who quietly made history by allowing the marchers to rest on his property.
Dr. Martin Luther King Jr. and the leadership of the movement stayed there that night. But courage came at a cost. After opening his land to the marchers, David Hall lost access to credit from the local bank and could no longer operate his farm.
Today, three generations later, his family is working to preserve that land and build a heritage center so the world will remember the courage it took to stand for democracy. The Building Selma Collection supports that mission.
The Building Selma collection was created in partnership with A&W Greek Shop to support the preservation of Campsite One, the historic Hall family farm in Selma, Alabama. A portion of proceeds from each purchase helps fund the work of the David and Channie Hall Foundation and the future Hall Heritage Center.
This land helped change American history.
The Building Selma initiative preserves the legacy of Campsite One and shares the untold story of the families who stood quietly behind the movement. Every product in this collection helps support the work of the David & Channie Hall Foundation.
The Hall farm remains in the family and is now a working pine tree farm.
Plans are underway to create a heritage site that will tell the story of Campsite One and the role it played in the march from Selma to Montgomery.
The Building Selma collection helps support that work.
